Soccer
Bruno Henrique seeks to make the most of his decisive history at Flamengo
20 Ago 2025 | 11:27
0
Soccer
16 Dez 2024 | 11:52 |
0
Flamengo had the best average audience for the Brazilian Championship in 2024, but the numbers of fan partners do not reflect the strength of the Red and Blacks. Only the seventh club with the largest national base, the club sees the program offering few advantages even to those who live in Rio de Janeiro. Luiz Eduardo Baptista's board, Bap, takes charge with the mission of changing this scenario.
It's worth mentioning that Bap and his peers actually begin to transition between directorships this week. This is because President Rodolfo Landim did not want to advance the process before his inauguration, this Wednesday, in Gávea. Only then will the new management have access to documents, expenses and other internal data to initiate possible changes.
What do Bap think?
Fla currently has a base of 77,577 members. Priority goes to those who pay the most, not necessarily those who attend the most games. For finals and important duels, for example, tickets don't even come in more affordable plans, even if the fan goes to every match of the year.
Bap's plan is to reformulate the concept of Flamengo's membership program. Ideas include making the platform a broad form of customer relations, adding value with discounts on licensed or "CoBranded" products developed by the club, as well as improving the user experience with ease of interaction.
The new management also intends to evaluate the possibility of creating a popular category in the membership. Another measure will be to buy a load of tickets as a visitor to resell on the website itself, better serving members and local fans.
There is a idea of generating benefits for those, for example, who do not benefit from tickets. Transform the program not just into a ticket sales platform, but expand. Many people are members from outside Rio de Janeiro and have little or no opportunity to see the team play in person.
One of the The main objectives set out by the ticket were to enhance Fla's gains in the digital world. Whether with your partner, social media or FlaTV. Bap understands that the club poorly explored the expansion of the brand.
"Flamengo makes very little money in the digital world. Any influencer today who has a million followers makes a reasonable amount of revenue per month. Flamengo has 37 million unique social media followers and does not monetize this. The club does not make any connection between the products it licenses and the associated consumption of its fans or fan members. We have to make this connection. Flamengo has to develop content at home, be like Disney. look at what's in the football department and put it on FlaTV. There are alternatives of what you can and should do with the club that can generate more revenue," said Bap in an interview with the 'UOL' portal on November 5
The idea is also for the club to take advantage of the new stadium to change the plans. This will still be studied more calmly. Bap, his peers and potential partners have been talking about ideas for the program as a whole for 90 days.
"One of the most talked about topics about fan membership is the possibility of having the right to vote. Bap he didn't want to give his opinion on an increase in Flamengo's electoral college. "It's a matter for the partner to decide, I'm not the owner of Flamengo and I'm not more important than anyone else," he said.
This emotional concept of 45 million guys who are, in theory, owners of Flamengo is not what the club's statutes say. Or you have a very good argument. for these 6, 7 thousand members who vote, or this won't change. The renewal of Flamengo's membership over the last 12 years has been incredible. An opinion we have in isolation has little value, even more so when it comes to a subject as sensitive as this.
Bap was one of those responsible for creating the fan partner program at the beginning of Eduardo Bandeira de Mello's administration. He was vice-president of marketing at Flamengo. At the time, he defended the policy of more expensive tickets to encourage the association and also of sending games outside of Rio to raise more money.
With an important reinforcement in midfield, Mengão finished its preparation and will look for a place in the quarterfinals of the competition at Beira-Rio
20 Ago 2025 | 12:19 |
0
Flamengo finalized its preparation to face Internacional this Wednesday (20), at 9:30 pm (Brasília time), at Beira-Rio, in Porto Alegre , for the second leg of the round of 16 of the Copa Libertadores. The big news is the return of Arrascaeta, who served a suspension in the first duel between the clubs, won by Rubro-Negro 1-0, at Maracanã.
The main uncertainty in Flamengo 's lineup is in the defensive department. Filipe Luís is expected to decide just moments before the match who will partner Jorginho in midfield. Allan started in the first leg, while Saúl earned a chance in the Brasileirão last Sunday and received praise from both the fans and the coach, who praised his intensity on the field.
Flamengo is expected to field: Rossi; Varela, Léo Ortiz, Léo Pereira and Alex Sandro; Jorginho, Allan (Saúl) and Arrascaeta; Samuel Lino, Bruno Henrique (Pedro) and Gonzalo Plata (Luiz Araújo) . The team is banking on the Uruguayan's return to provide greater attacking creativity and control the pace of the away game.
The likely starting lineup for Internacional under coach Roger Machado should be: Rochet; Aguirre, Vitão, Juninho and Bernabei; Thiago Maia, Alan Rodríguez, Wesley, Alan Patrick and Carbonero (Tabata); Ricardo Mathias.
The game will be broadcast live from 9:30 pm on three different platforms: Globo (open TV and Globoplay), ESPN (closed TV, with subscription) and Disney+ (subscription streaming).
With tickets sold out, the Gaucho team will have a packed stadium against Mais Querido, in a decisive duel in the round of 16 of the continental competition
20 Ago 2025 | 12:07 |
0
The stands are expected to be packed with fans this Wednesday (20), when Internacional faces Flamengo at Beira-Rio , in a decisive match for the round of 16 of the Copa Libertadores. All tickets have been sold, and the Rio Grande do Sul club estimates it will receive approximately 50,000 people. The stadium's record attendance since the renovation was against River Plate, two years ago, with 50,479 in attendance.
In the first leg, held at Maracanã, "Mais Querido" won 1-0, with a goal from Bruno Henrique, and now needs only a draw to secure a spot in the quarterfinals . Filipe Luís's team has three wins and two draws in its last five Libertadores matches.
While Colorado has two wins, two losses, and one draw , Flamengo has prevailed in their two most recent head-to-head matches, one in the Libertadores and the other in the Brasileirão, with scores of 1-0 and 3-1.
Tonight's duel will start at 9:30 pm (Brasília time) and will be broadcast live on three platforms : Globo (open TV and Globoplay ), ESPN (closed TV, with subscription) and Disney+ (subscription streaming).
The likely starting lineup for Internacional under coach Roger Machado should be: Rochet; Aguirre, Vitão, Juninho and Bernabei; Thiago Maia, Alan Rodríguez, Wesley, Alan Patrick and Carbonero (Tabata); Ricardo Mathias.
Coach Filipe Luís should repeat the base of the last games, sending onto the field: Agustín Rossi; Varela, Léo Ortiz, Léo Pereira and Alex Sandro; Allan, Jorginho and Arrascaeta; Gonzalo Plata, Samuel Lino and Bruno Henrique (Pedro).
According to tarot reader Luís Filho, Mais Querido will have balance and good opportunities to advance to the quarterfinals at Beira-Rio
20 Ago 2025 | 11:56 |
0
Flamengo beat Internacional 1-0 in the first leg of the Copa Libertadores round of 16, at Maracanã , and now only needs a draw to guarantee a place in the quarterfinals. The return duel takes place this Wednesday (20), at 9:30 pm, at Beira-Rio stadium, in Porto Alegre . For the match, tarot reader Luís Filho, from the channel “Renascer das Cartas”, indicated that Mais Querido appears as the favorite to advance to the next phase.
According to the psychic, Internacional should find good opportunities throughout the 90 minutes , even playing away from home. The prediction suggests the team will have more balance, as well as strength from the bench to determine the classification. However, Luís Filho emphasized that Internacional must be cautious against counterattacks, as, in pursuit of a result, Internacional can open up important spaces for the opponent to exploit.
The tarot reader emphasized that the match should be evenly matched, with chances for both sides. He believes a draw isn't ruled out , but the Rubro-Negro team is likely to have a better chance of securing another victory and securing a spot in the quarterfinals. The outcome, he said, will be decided in detail.
In the first leg of the round of 16, Flamengo won 1-0, with a goal from Bruno Henrique. On that occasion, Filipe Luís' team did not have Arrascaeta, suspended for the third yellow card. Last Sunday (17), in the Brasileirão , the teams faced each other again at Beira-Rio, and Flamengo again came out on top, winning 3-1 . Now, the clubs compete for a direct spot in the next phase of the continental tournament.
Globo (open TV and Globoplay)
ESPN (pay TV, subscription required)
Disney+ (subscription streaming)
SUBSCRIBE NEWSLETTER
SUBSCRIBE NEWSLETTER
Bruno Henrique seeks to make the most of his decisive history at Flamengo
20 Ago 2025 | 11:27
0
West Ham manager defines future of Paquetá, ex-Flamengo, says Fabrizio Romano
20 Ago 2025 | 10:26
0
Internacional vs Flamengo and Estudiantes vs Cerro Porteño liven up the Libertadores night
20 Ago 2025 | 09:35
0
See previous