
Soccer
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The race for broadcasting rights Campeonato Brasileiro, the popular Brasileirão, between 2025 and 2029 is heating up behind the scenes of national football. Major broadcasters and a streaming giant, Globo, SBT, Record and YouTube, showed strong interest in acquiring the Liga Forte União (LFU) game package. This package offers the transmission of 38 matches per year, one per round, guaranteeing significant exposure of the championship.
The Liga Forte União, made up of 26 clubs, has already defined the times of the matches that will be broadcast in the package open: Wednesdays at 7:30 pm and Saturdays at 4 pm. These times were chosen strategically to maximize the audience and facilitate the fans' routine.
RIVALS ENTER THE PLAY FOR RIGHTS
The clubs that make up the LFU are : Internacional, Cruzeiro, Fluminense, Vasco, Athletico, Atlético-GO, Botafogo, Fortaleza, Cuiabá, Criciúma, Juventude, América-MG, Goiás, Sport, Ceará, Avaí, Chapecoense, Coritiba, CRB, Vila Nova, Londrina, Tombense, Figueirense, CSA and Operário-PR. This union aims to strengthen the clubs' representation in broadcasting rights and in the negotiation of contracts, seeking greater value and visibility for all teams involved.
Behind the scenes, the negotiations are described as " advanced and hot", which indicates great interest and fierce competition between the four companies. Each of them brings a different profile and strategy to attract the League and the fans.
The prize money of around R$150 million received for participating in the tournament, added to the R$160 million from the sale of Gerson to Zenit, gives new life
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Despite the disappointment of losing to Bayern Munich in the round of 16 of the Club World Cup, Flamengo secured a significant financial return from its participation in the international tournament. According to official figures, the club received approximately R$150 million from FIFA, an amount that represents one of the largest international prize money received in the club's history.
This amount, added to the amount that will be received for Gerson's transfer to Zenit , Russia, repositions Flamengo in the market and allows for more ambitious moves in the mid-year window. Zenit chose not to negotiate directly with Flamengo and deposited the full amount of Gerson's termination clause, estimated at R$160 million.
The operation was carried out unilaterally, and although it does not involve showcase fees or performance bonuses, it guarantees immediate liquidity to Rubro-Negro. With this, the club has added around R$310 million in new revenues in this month of June alone, something that changes the level of negotiations for the rest of the season.
Until now, the 2025 transfer window had been quiet. The main arrivals were striker Juninho , formerly of Qarabag, for 5 million euros (around R$31.2 million), as well as full-back Danilo and midfielder Jorginho, both signed for free as they were free agents on the market. With the new resources, the board is planning a more aggressive approach.
The idea is to bring in players with greater technical and physical ability to raise the level of the squad in the remaining competitions. The hottest name at the moment is midfielder Jorge Carrascal, currently at Dynamo Moscow. According to ge, Flamengo is preparing a proposal of 12 million euros (around R$77 million) to try to get the Colombian player out of Russia.
Spanish club agrees to negotiate with striker on season-long loan; youngster lost space with Mbappé's arrival this season
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With the mid-year transfer window open, Flamengo is considering strategic moves to strengthen the squad. One of the positions that demands the most attention from the board is the attacking position. And one name that could definitely be on the radar is Endrick, formerly of Palmeiras, currently at Real Madrid. Endrick lost his place in the Spanish squad after the arrival of Kylian Mbappé and the rise of Gonzalo García, a young Spanish prospect who shone at the Club World Cup.
Real Madrid, in turn, do not rule out loaning him for a season, precisely so that the striker can gain more minutes and experience. Despite being one of the biggest bets in Brazilian football, Endrick is finding it difficult to earn a place in Real's first team. Mbappé arrived to be a regular starter and has already taken on the role of offensive reference.
At the same time, Gonzalo García has made the most of his opportunities and has become a regular substitute on the bench. This scenario has led the Madrid club to look favorably on the possibility of loaning Endrick for a year. The intention is to ensure that the player plays regularly and maintains his technical development, something that is difficult to do at Real Madrid at the moment.
Internally, Flamengo is following the movement closely , but has not yet made any progress in negotiations. The club understands that, if Endrick is truly available, he could become a viable alternative to fill a possible gap in the squad. The board has even been monitoring the market for central attackers . Endrick, who excels in this role, would come in as an immediate replacement in the event of any of the current players in the position leaving.
Flamengo currently has Pedro and Juninho as its main names for the center forward position. However, the scenario may change in the coming weeks. Juninho is negotiating to leave the club, while Pedro, currently a reserve, has not ruled out a transfer in search of more minutes. This instability in the offensive sector reinforces the need to have alternatives available. Endrick, being young, promising and already adapted to Brazilian football, emerges as a name that, in technical and market terms, could add to the squad led by Filipe Luís.
Rubro-Negro is following developments closely, aware that a termination could pave the way for an attempt to repatriate the player to Brazil.
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Malcolm is close to ending his stint at Al-Hilal. According to Saudi journalist Ashrq Al-Awsat, the Arab club is considering terminating the striker's contract after an internal crisis that came to light after the team's elimination to Fluminense in the Club World Cup semi-finals. At the time, the Brazilian had a disagreement with the Saudi team's fans, exchanging insults on the way to the locker room.
The video of the confusion circulated on social media and exposed a climate of tension that had already been growing behind the scenes. According to information released by local media, Malcom does not want to continue at Al-Hilal . The board, faced with the tension between the player and the fans, combined with the request from new coach Simone Inzaghi for changes in the squad, is considering ending the million-dollar contract signed with the Brazilian in 2023.
The termination, if finalized, would be the end of the striker's ups and downs in Saudi football, despite the good numbers he has accumulated: 100 games, 39 goals and 30 assists. Flamengo showed interest in Malcom in June of this year, carrying out a formal inquiry. The idea was to seek a strong reinforcement for the offensive sector, and the name of the former Corinthians player gained traction internally. However, it came up against high salaries.
According to journalist Jorge Nicola, Malcom receives around R$8 million per month at Al-Hilal, a figure completely out of line with the reality of South American football. Even with the possible termination, Rubro-Negro could only move forward if the player accepted a substantial cut in his salary.
At 28 years old, Malcom is seen as a name capable of raising the technical level of the team led by Filipe Luís . His experience in Europe, with spells at Barcelona and Zenit, puts him at another competitive level.