Soccer
More reinforcements? Flamengo president confirms: "The window isn't over yet"
29 Ago 2025 | 11:07
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Soccer
22 Fev 2024 | 20:55 |
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According to MRN, commercial partnerships in the world of football are always accompanied by great expectations and thorough analysis on the part of fans and experts. In this context, Flamengo's Deliberative Council recently approved a sponsorship agreement with Kwai, a technology and entertainment company. The contract, valued at a significant R$9.9 million, provides for the display of Kwai's brand on the sleeve of the club's shirt by the end of this year.
The decision was taken after intense deliberations among members of the advice, considering not only the financial aspects, but also the commercial and image implications for the club. The value of the contract represents an important financial contribution for Flamengo, contributing to the economic and financial viability of its operations.
Among the clauses established in the agreement, the requirement for compensation from Kwai stands out. In addition to displaying the brand on the sleeve of the shirt, the company will have the right to publish exclusive publications of the red-black team's lineup on its platform. This prerogative includes the release of players' names 15 minutes before other social networks in 30 matches throughout the season.
Kwai, which has stood out in the technology and digital media market, sees Flamengo as a strategic opportunity to strengthen its presence in the sports universe and reach an even broader and more diverse audience. On the other hand, the Rio club also benefits from this partnership, not only from the financial aspect, but also from the association with a prestigious and relevant brand in the market.
However, it is important to highlight that the negotiation of Sponsorships in football often generate debates and divergent opinions among fans. Some people may question the presence of commercial brands on club shirts, arguing that this distorts the teams' identity and tradition. On the other hand, there are those who recognize the importance of these partnerships for the financial sustainability of the clubs and for the strengthening of the sport as a whole.
In view of this scenario, it is up to Flamengo and the others involved in the negotiation to ensure that the agreement with Kwai is conducted in a transparent and ethical manner, respecting the interests of the club and its fans. Furthermore, it is essential that the brand's exposure on the team's shirt is done in a harmonious manner and does not compromise the club's visual identity and centuries-old history.
Ultimately, Kwai's sponsorship represents more than than a simple commercial transaction. This is a strategic partnership between two highly relevant brands in the market, who seek to achieve their mutual goals through sport. It will be up to Flamengo and Kwai to make the most of this opportunity, seeking a balance between the financial, commercial and ethical aspects involved in this relationship.
The midfielder, who was considered for Mais Querido, surprises by removing records of his time at the club after announcing an agreement with a São Paulo rival.
29 Ago 2025 | 13:21 |
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While the transfer market remains lively, Flamengo did not enter the race for Andreas Pereira, who ended up signing with Palmeiras . The player was speculated about a possible return , but the board determined that his position was not a priority at this time. The decision not to move forward with the signing was approved by Filipe Luís, who understood that it was not the ideal time to invest in the player.
What caught the most attention after the announcement of the deal with Palmeiras was the midfielder's behavior on social media. Andreas deleted the highlight he had about his time with Flamengo , a gesture interpreted by many fans as a way of closing that chapter of his career.
It is worth remembering that the player was marked by the 2021 Libertadores final, when Rubro-Negro was defeated by Palmeiras 2-1. The decisive moment was a mistake by Andreas, which ended up resulting in the title goal for the São Paulo team.
If Andreas Pereira already has a defined destination, another name is stirring up the backstage at Gávea: Lucas Paquetá . A product of the youth teams, the midfielder was once again the subject of speculation this Friday (29), on social media.
The movement gained momentum after president Luiz Eduardo Baptista, known as BAP, published a video celebrating the definitive purchase of the Gasômetro land and sending a message to fans: “ Nation, let's go for more, the window isn't over yet, ” said the director in a recording shared on social media.
The club's president's statement about new signings and the former player's cryptic post increased rumors about the number 10's possible return.
29 Ago 2025 | 12:33 |
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The name of Lucas Paquetá, a product of Flamengo's youth academy , once again stirred up fans this Friday (29). Speculation gained momentum after president Luiz Eduardo Baptista, known as BAP , stated that the club will still be making moves in the market before the window closes.
" Nation, let's go for more, because the window isn't over yet, " the director said in a video posted on social media shortly after the Gasômetro land purchase was confirmed. Many fans interpreted the statement as a sign of a major reinforcement.
On the same day, Paquetá published a message that generated even more comments: “ Where I come from, everyone knows what it’s like🎶 ,” he wrote, quoting an excerpt from a pagode song by the group Clareou.
The post was quickly associated with the player's long-standing affection for the club and the possibility of reviving his history with Mengão . Despite this, football sources indicate that the signing is unlikely this summer.
West Ham , the midfielder's current club, has shown no interest in negotiating the player for less than £30 million, approximately R$270 million . The amount is considered unrealistic for the Brazilian market at the moment.
Colombian midfielder will start for Grêmio at Maracanã and relives the behind-the-scenes of his controversial departure in 2019, marked by dismissal and frustrated negotiations
29 Ago 2025 | 11:58 |
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Midfielder Gustavo Cuéllar is expected to start for Grêmio in the match against Flamengo this Sunday (31), at 4 pm (Brasília time), for the Brazilian Championship. Before the reunion at Maracanã, the Colombian player returned to comment on the episodes that marked his departure from Rubro-Negro in 2019.
During an interview with the program Assado Para... on Duda Garbi's Channel, Cuéllar revealed details of the turbulent time he experienced five years ago. " It wasn't a pleasant departure at the time. It was turbulent. They even took me off before the match against Internacional (in the Libertadores quarterfinals), and I was out for a few days, without even training. It was difficult," said the midfielder.
The player stated that his initial desire was to play for Bologna in Italy, but the Mais Querido management vetoed the transfer. " Marcos Braz presented me with the offer from Saudi Arabia, and it was the financial solution for my life and my family. In the middle of this negotiation, which I had already accepted, an offer arrived from Bologna in Italy. The amount was lower, but I had the dream of playing in Europe. And Flamengo didn't accept it," said the Colombian.
After being sidelined for almost 20 days, Cuéllar said he was called up again to play in the second leg against Internacional, in the quarterfinals of the 2019 Libertadores. “I wanted to go to Italy, but Flamengo denied it and took me away,” he said before adding.
"The Arabs even increased their offer, and since I was away, I ended up accepting. I didn't train for 20 days; I couldn't go to the club. Then, in the second game against Inter in the Libertadores, Flamengo asked me to play, saying I could leave later. I felt used ," he declared.
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