The future looks promising for Flamengo with this new sponsorship
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Flamengo signed a new master sponsorship contract with Pixbet, which will run until 2027. The agreement, which was approved by the club, promises to inject a significant amount into the red-black team's coffers, totaling R$470 million over the course of four years. This partnership marks an important step for the club, consolidating its financial position and reinforcing its commitment to the growth and development of football.
The significant value of this agreement shows the strength of the brand Flamengo in the market and Pixbet's confidence in the club's potential. This sponsorship not only ensures a robust financial injection, but also reflects the impact and visibility that Flamengo offers to its commercial partners. In recent years, the club has stood out not only for its results on the field, but also for its strategies off it, always seeking partnerships that add value and enable sustainable growth.
The partnership with Pixbet is It is part of a context of increasing professionalization and commercialization in Brazilian football. With the evolution of sports marketing and the expansion of sports betting platforms, football clubs have benefited from these new sources of revenue. For Flamengo, which has one of the biggest fans in the country, this is an opportunity to further expand its influence and strengthen its financial balance sheet.
In addition to the financial aspect, the association with Pixbet brings other strategic advantages. Pixbet is a growing company in the betting sector, a market that has seen accelerated growth and offers countless opportunities to engage with sports fans. With this sponsorship, Flamengo not only reinforces its brand presence, but also aligns with a global trend where football clubs partner with betting platforms to promote deeper and more interactive engagement with its fans.
This contract is a reflection of the good management and strategic vision of the Flamengo board. In recent years, the club has stood out for its responsible financial management and innovative initiatives. The partnership with Pixbet is yet another example of how Flamengo seeks to position itself not only as a powerhouse on the field, but also as a model organization off it. The club has invested in several areas, from infrastructure to the fan base, always with the aim of remaining competitive and sustainable in the long term.
Revealed at Fluminense, the 20-year-old striker was already on the red-black radar
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A former Flamengo target in the primeira window of the year, is almost certainly a rival from Rio. This is because Botafogo overcame previous difficulties with Udinese and is still in the process of signing Matheus Martins, a 21-year-old striker. The operation will cost 10 million euros (R$ 60 million), with a further 2 million euros in bonuses, for 90% of the attacker's economic rights.
Only the athlete's signature separates the negotiation from being assured officially, but both parties already consider the operation as done.
Flamengo even negotiated with the striker, while he was on vacation in Rio de Janeiro. Some meetings took place, but there was no agreement with the Europeans. Another point was that at the time of the red-black attack, the player had the desire to continue in Europe.
So far, the rubro-negro< /a> has not signed any players since the start of the transfer window. The attempts with midfielder Marcos Antônio were unsuccessful and the Rio club ended up taking a beating from São Paulo, which signed the player. So far, the only name in which Flamengo is negotiating is with midfielder Claudinho, from Zenit, in Russia. Despite the Russians' tough game, everything is fine between the player and Flamengo.
The striker received his nickname due to his goal celebrations
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Last Wednesday (24), striker Carlinhos secured three points for Flamengo over Vitória. Due to his way of celebrating, the player received the nickname "Bellingham da Gávea" from the red-black fans. Thus, the athlete commented on the joke.
"For me: Ronaldo, Romário and Adriano, I'm a big fan of them and I always try to imitate them. I know there's a lot missing. And I like the fans because they're creative: “it's Adriano Imperador's Avatar”, “Bellingham da Gávea”… That's cool. Here, for the guys, I'm the “thunder” because a partner of mine said: “Can I make a stop at your boot”? forget it", he said, in an interview with FlaTV.
CARLINHOS TALKS ABOUT THE REASON FOR THE CELEBRATIONIn addition to commenting on the fans' joke, Carlinhos also spoke about the meaning of the way he celebrates goals as a Flamengo player.
"I came from an evangelical family, and at home there were a lot of evangelical films. Even though my name is Carlos Moisés, I always liked the opposite side, which is Pharaoh Ramses . My mother would scold me, I would put my hand on my waist (laughs)", he said, before finishing:
"When I grew up, I always did this to her: “Mom, Ramses has arrived”. In this review I told my brothers that this was going to be the celebration. My posture was stupid, but it was more to provoke my mother. This position he takes is one of authority, a bit harshly, I identified with the celebration", he concluded.
FOCUS ON THE NEXT CONFRONTATIONSo, with Carlinhos at his disposal, Flamengo started preparation for the clash against Atlético-GO this Friday afternoon (26). The game will be on Sunday (28), valid for the 20th round of the Brasileirão, at 4pm.
In addition to the challenges on the field, Lorran also faces a delicate situation off it
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The young striker Lorran, just 18 years old, is going through a moment of transition in his career at Flamengo. After losing space in the professional team under the command of Tite, Lorran returned to playing for the youth team. Last Wednesday, he was decisive in scoring the first goal in the 2-1 victory over Botafogo, in a game valid for the Brazilian Under-20 Championship, held in Gávea.
Lorran emerged as one of the great promises from Flamengoduring the period of the Copa América, when he replaced star Arrascaeta. During this period, he met the fans' expectations and was embraced by the red and black public. However, as is common in the trajectory of young athletes, Lorran began to fluctuate in his performance. In the final stretch of his participation in the main team, he became the target of criticism and boos at Maracanã, which led the technical committee to keep him. In Flamengo's last two games, he wasn't even mentioned.
FLAMENGO PREPARES JEWEL FOR THE CLUB'S BASE
Within the club, this oscillation is seen as a natural part of the development of a young player who is in the process of transitioning from basic to professional. To minimize the negative impacts of this phase, Flamengo developed a special project focused on shielding Lorran and enhancing its development. The club is aware of the environment around the player, especially after the episode of booing in the game against Cruzeiro, when Lorran expressed his frustration on social media with the phrase: "I want them to doubt".
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