The ranking of interactions on Instagram in January 2024 highlights the growing importance of social media for football clubs in America
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Football clubs are increasingly aware of the importance of social media in maintaining and expanding their fan bases. During the month of January 2024, Instagram stood out as one of the platforms of choice for Latin American teams, with the continent's top twenty clubs recording high levels of interactions.
Flamengo led the way ranking, demonstrating a strong digital presence with its interactive content, closely followed by Corinthians and São Paulo FC . The list also includes Major League Soccer (MLS) teams from the United States, such as Inter Miami CF, showing the global reach of these sporting entities.
O Instagram, with its visual nature and interactive features, has become a vital tool for football clubs to reach and engage their fan base, especially in a world increasingly digitized. Behind-the-scenes photos, training videos, player messages and match information are just some of the ways these clubs use the platform to keep their followers informed and entertained.
In addition to being an effective marketing tool, Instagram is also serves as a space where fans can connect with each other and their favorite clubs. Comments, direct messages and hashtags allow fans to express their support, share their opinions and engage in conversations about the sport they love.
The success of these clubs on social media also reflects their ability to innovate and create content that resonates with your fan base. From player skills challenges to funny behind-the-scenes videos, teams are constantly looking for ways to stand out and connect with followers in authentic and engaging ways.
Shirt 22 starts as a starter for the second time with Tite and says: "I'm a winner"
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The Flamengo beat Atlético-Mg in the MRV Arena and isolated themselves at the top of the Brasileirão with 30 points. The duel against the Mineiros also ended up marking a new beginning for one of Rio's red-black players. That's because striker Carlinhos started the match and scored his first goal with the sacred mantle. In an interview, the player spoke about the moment, the goal and the mourning due to the recent death of his mother.
"(I would say) he is a winner. I'm a guy who never gave up. I lost my mother a few years ago. 15 days, I'm still grieving. It's been difficult, but I have to continue. As I always think, she dressed me in her armor. When she saw that I was ready, she left. me to say this. I know that she is in the arms of the Lord, and that is what comforts me. I want to tell (to Carlinhos at the beginning of the year) that I arrived here due to God's merit and my work", said Carlinhos, at half-time.
Carlinhos made his debut in the first round of the Brasileirão, against Atlético-GO, and then again had the opportunity as a starter against Palmeiras. The striker spent just 45 minutes on the field at Allianz. Carlinhos only played again against Juventude, but only spent four minutes on the field.
The chance to start against Atlético-MG came due to the physical exhaustion of Pedro, who is going through a sequence of games. Carlinhos scored the goal in the 24th minute after a play by Luiz Araújo and Wesley. The full-back shot, but the ball hit the post, and the number 22, well positioned, put it into the back of the net.
Match takes place at Maracanã
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This Wednesday (3), Cuiabá fought until the end, but ended up defeated by Botafogo, 2-1, in the Arena Pantanal, in a game valid for the 14th round of the Brazilian Championship. In addition to losing their streak of five unbeaten games, Cuiabá already knows that they will have two absences for the next game, against Flamengo.
Cuiabá entered the field with four players suspended, and two of them received cards yellow and are suspended from the next round. The team's starting midfielder, Filipe Augusto was warned 11 minutes into the second half, for stepping on the opposing player after losing control of the ball.
Who also doesn't face Flamengo is striker André Luís. Reserve from the Mato Grosso team, the player left the bench in the 19th minute of the second half, replacing Clayson, and in the final stretch of the match, in the 40th minute, he received a yellow card after a foul on full-back Cuiabano.
Flamengo x Cuiabá
Flamengo and Cuiabá face each other next Saturday, July 6th, in a game valid for the 15th round of the Brazilian Championship. The match will be played at Maracanã, and the ball starts at 8pm (Brasília time). Initially, the match was scheduled for 9pm (Brasília time), but the CBF confirmed the change in time due to Brazil's game in the Copa América.
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