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WHERE DOES THE MONEY COME FROM? FLAMENGO SHIRT THIS SEASON 2024 BREAKS VALUES RECORD

Record investments boost the club

Photo: Internet/ Flamengo
Photo: Internet/ Flamengo

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Flamengo, one of Brazil's most iconic football clubs, is set for an exciting season in 2024, boosted by a series of significant sponsorships that should further strengthen its financial and competitive position.

With an impressive total of R$ 238.3 million in sponsorship contracts confirmed to date, the Rio club is prepared to face challenges on and off the field.

PIXBET LEADS THE WAY

With a agreement worth R$85 million per year, Pixbet establishes itself as Flamengo's main sponsor this season. The robust financial partnership not only highlights the company's confidence in the club's marketing potential, but also provides a solid foundation for the development and improvement of Flamengo's sporting and commercial operations.

In addition to Pixbet, other names are on the list of sponsors of Flamengo for 2024. Adidas, a supplier of sporting goods, renewed its contract for R$69 million annually, further solidifying its long-standing partnership with the club. Meanwhile, Banco de Brasília (BRB) and Mercado Livre stand out as significant supporters, contributing R$25.2 million and R$21.5 million per year, respectively.


In addition to the large names, Flamengo continues to strengthen its financial base with agreements with smaller companies. This year, agreements with companies such as Kwai, ABC, Assist Card, TIM and Zé Delivery will provide the club with a combined total of R$30.6 million in additional financial support.


While the impressive numbers reflect the magnitude investments and commercial partnerships, it is important not to lose sight of the human impact of these agreements. Financial support from sponsors not only strengthens the club's infrastructure and resources, but also has a tangible impact on local communities. Through corporate social responsibility initiatives, the Flamengo channels resources into educational, health and community development programs, positively impacting the lives of thousands of people.


Soccer

Lineup: With changes, Flamengo announces the starters who will face Peñarol at Maracanã

The teams play the first game of the quarterfinals at 7 p.m.

Gilvan de Sousa/CRF
Gilvan de Sousa/CRF

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Tite defined Flamengo and announced the 11 starters who will face Peñarol, this Thursday, at Maracanã, at 7pm. De la Cruz returns to the starting lineup in place of Léo Ortiz, and Alex Sandro and Plata were retained. The duel with the Uruguayans is the first between the teams in the quarter-finals of the Copa Conmebol Libertadores. Follow the Red and Black lineup:Rossi, Varela, Fabrício Bruno, Léo Pereira and Alex Sandro; Pulgar, De la Cruz, Gerson and Arrascaeta; Plata and Bruno Henrique.

Alex Sandro and Plata, debutants in last Sunday's classic, remain in the team after having good performances in the draw against Vasco. Gabigol is now out of the relationship due to fibrosis in the posterior muscle of his right thigh. Flamengo, in a statement, reported that the athlete did not suffer any injury in the region. Check it out:


"The Clube de Regatas do Flamengo informs that the athlete Gabriel Barbosa underwent tests that did not diagnose an injury to the posterior muscle of his right thigh. However, the Technical Committee opted for precaution and did not list him for the duel against Peñarol due to fibrosis in the region. Gabi is handed over to physiotherapists and physical trainers for the series of decisive games of the season."




Soccer

CONMEBOL Libertadores | Flamengo x Peñarol (URU) - Follow live

Match starts at 7pm this Thursday

Reproduction
Reproduction

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Flamengo faces Peñarol (URU) in the first game of the CONMEBOL Libertadores quarter-finals and, here, you can watch the broadcast, live, with 2h30 of pre-game, interviews, the team's arrival at Maracanã and everything more.

Follow the match live here:





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DATE SET! FLAMENGO ALREADY KNOWS WHEN THEY WILL DEFINE THE CONTINUATION OF ADIDAS AS A SUPPLIER

The Mengão Deliberative Council called a meeting for this month

Photo: Internet
Photo: Internet

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According to Venê Casagrande, expectations and speculation surround the future of the partnership between Flamengo and Adidas, the Rio club's sporting equipment supplier. The Mengão Deliberative Council called an extraordinary meeting for April 29th, where the proposal to renew the contract with the German brand will be voted on.

The relationship between Flamengo and Adidas dates back to 2013, when the partnership that would become one of the most lasting and successful in the Brazilian sports scene was sealed. During this period, the brand contributed not only by providing high-quality uniforms, but also by engaging in marketing and support activities for the club.

FLAMENGO GOING FOR ANOTHER RENEWAL?

Contract renewal is not just a formality, but a crucial point for the strategic planning of Flamengo. With the growing appreciation of Brazilian football in the international market and the club's recent success both inside and outside on the field, the negotiation with Adidas takes on major importance.


According to internal sources, the renewal proposal presented by Adidas involves a significant increase in the contract values, reflecting not only the appreciation of the Flamengo, but also the German brand's recognition of the market potential that the club represents.


However, the renewal process is not without challenges and questions. Some members of the Deliberative Council expressed concerns about the terms of the new contract, especially with regard to the distribution of resources and benefits for the club.



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