Soccer

Flamengo expands its brand at the World Cup and gains prominence in the USA

On tour in the United States, Mais Querido takes institutional video to Times Square and reinforces global presence before the Club World Cup in June

Flamengo's institutional video in Times Square highlights the Red-Black Nation as the biggest fan base in the world (photo / Flamengo)
Flamengo's institutional video in Times Square highlights the Red-Black Nation as the biggest fan base in the world (photo / Flamengo)

13 Jun 2025 | 15:22 |

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The video, shown in one of the world's leading media centers, is part of the club's strategy to consolidate its global image. With the caption "Which soccer team has the world's biggest fanbase?", Flamengo presents itself to New Yorkers and the world as the club of 45 million passionate hearts.


In the final stretch of the ad, a phrase in English precisely concludes the message: “45 million hearts”. The statement conveys the strength of the red-and-black fans, today considered the largest in world football. The video also shows remarkable goals, emblematic celebrations by Arrascaeta and the usual party of the fans at Maracanã.


MOST FAMOUS CAST IN THE WORLD


The event gained prominence on the club's social media, which celebrated the feat with the slogan "The Colossal in Times Square". The choice of location is not random: it is a global showcase, where brands from all segments seek visibility on a global scale. The moment could not be more symbolic. Amid preparations for the first edition of the FIFA Club World Cup in a new format, Flamengo is giving clear signs that the competition goes beyond the field.

WORLD PREMIERE


The red-and-black squad has been in the United States since last Thursday (12), where they are training at Stockton University in Atlantic City. The preparation is aimed at their debut at the 2025 Club World Cup, which will feature the main continental champions of recent years . In the pre-season schedule, Flamengo will face Espérance (Tunisia) and Chelsea (England) in the city of Philadelphia, before heading to Orlando, where they will face LA FC (United States) and end their participation in the group stage.

The club is participating in the tournament as a South American representative, after winning the Copa Libertadores in 2022. Even two years later, the title still guarantees Rubro-Negro a spot in the competition, which will have a new format and greater global visibility. The advertising campaign in New York symbolizes more than just a marketing campaign: it is a clear attempt to internationalize the Flamengo brand, taking advantage of the exposure provided by the FIFA tournament. The initiative is aimed especially at the American market, which is increasingly engaged with international football.


Soccer

"It will be unforgettable," Pedro celebrates Flamengo's victory over Vitória

The striker shines in the 8-0 rout of the Bahian team, reaching the centennial milestone at Maracanã and becoming the ninth highest scorer in the club's history.

Pedro scores a hat trick in the 8-0 rout of Vitória, reaching 100 goals at Maracanã and entering Flamengo's top 10 scorers - photo: reproduction
Pedro scores a hat trick in the 8-0 rout of Vitória, reaching 100 goals at Maracanã and entering Flamengo's top 10 scorers - photo: reproduction

26 Ago 2025 | 01:12 |

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Flamengo enjoyed a memorable night, thrashing Vitória 8-0 , but the match also held a special chapter for Pedro. Scoring three goals in the match, the striker reached the 100-goal mark at Maracanã, cementing his position as the ninth-highest scorer in the history of the Rio de Janeiro club . Still on the field, shortly after the final whistle, Pedro expressed emotion as he commented on the historic feat.


In a heartfelt statement, the number 9 recalled his career and the weight of achieving such impressive numbers. "Today, the House of the Unforgettable will be unforgettable for me. The day I scored 100 goals at Maracanã will be etched in my memory forever. As a child, as a fan, I never imagined I'd be able to fulfill this dream of playing here, scoring goals for my favorite team," said the striker.


SHIRT 9 OVERCOME OBSTACLES


Pedro 's season was also marked by challenges. At one point, he was even relegated to the starting lineup by Filipe Luís, following criticism of his dedication in training. Furthermore, rumors of a possible departure from the club heightened tensions during the period.

Despite the difficulties, the striker emphasized that each phase strengthened him and credited his success to faith. " I believe that everything that happens in my life has a purpose, and I can only thank God for each phase, each stage I face, each challenge I overcome. This serves to mature me and grow even more. I return the honor and glory to Jesus, because he is the one who sustains me," Pedro stated.


FLAMENGO'S NEXT CHALLENGE

After the rout and Pedro's historic mark, Rubro-Negro is preparing to face Grêmio next Sunday (31), at 4 pm (Brasília time), again at Maracanã. The team remains firm in the fight for the leadership of the Brazilian Championship.


Soccer

Flamengo makes history and delivers the biggest rout in the Brasileirão by points

With an 8-0 victory over Vitória at Maracanã, the team led by Filipe Luís surpasses its historic record and consolidates itself as the protagonist of the current edition

Pedro celebrates one of the three goals in Flamengo's historic 8-0 rout of Vitória at Maracanã in the Brasileirão - photo: reproduction
Pedro celebrates one of the three goals in Flamengo's historic 8-0 rout of Vitória at Maracanã in the Brasileirão - photo: reproduction

26 Ago 2025 | 00:53 |

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Flamengo made history in the Brazilian Championship this Monday (25) by beating Vitória 8-0 in a match valid for the 21st round. The match took place at Maracanã and marked the biggest win ever recorded since the implementation of the points format.


The impressive result surpasses the 7-0 defeat Goiás gave to Juventude in 2003 , and also Cruzeiro's victory by the same score against Bahia in the same year. Before this match, the Rubro-Negro's biggest victory in the points-based era had been the 6-0 victory over Juventude in the first round of this edition.


PEDRO SHINES WITH HAT-TRICK


The goals in the historic victory were scored by Pedro (three times), Samuel Lino (twice), and Arrascaeta, Luiz Araújo, and Bruno Henrique, who completed the celebration. Filipe Luís's team gave their opponents no space, maintaining their intensity and offensive efficiency throughout the 90 minutes.

With 62% possession and clinical accuracy, Flamengo converted half of its 18 shots into goals. Samuel Lino stood out not only for his two goals but also for his decisive contributions in attacking plays.


FLAMENGO TAKES RECORD

Flamengo 8 x 0 Vitória (2025);

Cruzeiro 7 x 0 Bahia (2003);

Goiás 7 x 0 Youth (2003);

Sao Paulo 7 x 0 Paysandu (2004).


Soccer

Did you get the license plate? Flamengo scores a historic rout over Vitória at Maracanã

With total dominance, Mais Querido wins 8-0, registers impressive efficiency in finishing and sees Pedro and Samuel Lino shine on a historic night

Pedro shines with 3 goals and Flamengo applies a historic rout against Vitória on the night of the Brazilian Championship - photo: reproduction
Pedro shines with 3 goals and Flamengo applies a historic rout against Vitória on the night of the Brazilian Championship - photo: reproduction

25 Ago 2025 | 22:50 |

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Flamengo staged one of the biggest routs of the Brazilian Championship by beating Vitória 8-0 this Monday (25), at Maracanã, in the 21st round. With 62% possession and very high efficiency, the team converted half of its 18 shots into goals.


The match started with full intensity. In the first minute, Samuel Lino opened the scoring after a pass from Arrascaeta. Two minutes later, Pedro extended the lead with a precise lob . In the 33rd minute, Arrascaeta scored the third, cementing a dominant first half, with 69% possession and three accurate shots converted into goals.


OVERWHELMING SECOND HALF


After the break, the pressure continued. Pedro scored his fourth goal in the 13th minute of the second half, making it three of the match . Samuel Lino, a standout with two assists and two goals, also scored with a header, making it 5-0. Luiz Araújo, who had come on in the second half, extended the lead to 6-0 after a pass from the number 9.

The seventh goal came with another assist from Samuel Lino to Pedro , and the rout was sealed by Bruno Henrique, who converted a penalty in the 35th minute, closing the score at 8-0 in a very inspired night for the players.


FLAMENGO EXCHANGES PARTS

With a significant lead, Filipe Luís made changes to rest his starters. Samuel Lino and Arrascaeta, who had contributed five and three goals, respectively, were removed, making way for Bruno Henrique and Carrascal. Earlier, Luiz Araújo had already replaced Plata, maintaining the offensive presence. Vitória, on the other hand, barely reacted. The Bahian team managed just one shot in the entire match , while Mengão registered 18 attempts, nine of which were on target.


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